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20 Years Ago Today...

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20 years ago today, the NY Post ran a story about the Red Sox / Yankees rivalry that included a photo of Sully's founder Chris Wrenn selling “Yankee Hater” tees on the sidewalk outside of Fenway Park. Boston hadn’t won a World Series in 86 years and Sox fans were bitter, especially on the heels of Aaron Boone’s game-ending walk off during the 2003 ALCS. What you can’t see in this NY Post pic is the first Sully’s #BelieveInBoston tee, which debuted a few weeks before. Two decades later, Chris is still at it and in true Sully’s style our latest tee was available on the sidewalk on Opening Day courtesy of @TheFenway, as part of our ongoing Believe In Boston 20th anniversary collabs. One of many we’ll be unveiling this year, so keep the faith and always BELIEVE IN BOSTON!

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Opening Day: Sully's x The Fenway BELIEVE IN BOSTON T-Shirt Collab

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Happy Opening Day! Sully's is proud to partner with our friends at The Fenway on this special edition BELIEVE IN BOSTON T-shirt. Only available on the sidewalk in the Fenway neighborhood, just like the early days of Sully's when you could only get one of our T-shirts after a game, this is part of our ongoing series of BELIEVE IN BOSTON tees that are celebrating the 20th anniversary of our trademark slogan. 
Look for The Fenway crew to track one down, if you can!

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Guster x Sully's Collab T-Shirt #3

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This was another exciting collab T-shirt with Guster. Only available at their show this Saturday at MGM Fenway! Get there early!

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We Believe, Ben

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Sully's is honored to be included in Ben's journey from world-class actor and director to unlikely pop star. We believe, Ben! Watch Part 1 of Dunkin's new commercial with Ben Affleck HERE and grab Benti's Believe In Boston shirt HERE! Looking forward to Part 2!

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Entering Beverly x Sully's Brand merch collab

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Sully's may be a Boston-centric brand, but we're getting HYPER-local with the North Shore's best meme account, the Beverly-centric @EnteringBeverly IG page. We realized they hadn't offered merch in a while, so we slid into their DM's to shoot our shot at a collab. Grab one of our ready-for-Valentine's Day "Cabot In The Streets, Rantoul In The Sheets" t-shirts or sweatshirts HERE!

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